{"title":"Pure","description":"","products":[{"product_id":"pure-electrolyte-hydration-superfruits-500g","title":"Pure Electrolyte Hydration Pouch 500g","description":"\u003cspan data-mce-fragment=\"1\"\u003e\u003cstrong\u003ePURE Electrolyte Hydration\u003c\/strong\u003e is a premium natural electrolyte drink base using real freeze dried fruit, carbohydrates and electrolytes.  It has been specifically formulated for use during sport \u0026amp; exercise.  \u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003ePURE Electrolyte Hydration contains no added preservatives, colours or anti-clumping agents.\u003c\/span\u003e\u003cspan data-mce-fragment=\"1\"\u003e\u003c\/span\u003e\u003cspan data-mce-fragment=\"1\"\u003e\u003c\/span\u003e\n\u003cp data-mce-fragment=\"1\"\u003e \u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eWhen you open a bag of PURE Electrolyte Hydration the first thing you'll notice is the amazing smell of fresh fruit. Made from real freeze-dried fruit powder, when you add water you can actually see the real fruit particles in your drink bottle.\u003c\/p\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003eMade in New Zealand with real fruit.\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eNot sickly sweet.\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eNo added colours, flavours or preservatives. Gluten free.\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eEach 500g pouch of PURE Electrolyte Hydration makes up to 9 litres.\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eAvailable in 4 great flavours: Raspberry, Pineapple, Lemon or Superfruits (\u003cem data-mce-fragment=\"1\"\u003econtaining\u003c\/em\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003cem data-mce-fragment=\"1\"\u003eAcai, Goji, Pomegranate, Elderberry, Blackcurrant, Blueberry, Cranberry, Strawberry and Raspberries)\u003c\/em\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-mce-fragment=\"1\"\u003e  \u003cstrong data-mce-fragment=\"1\"\u003eHydration\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eProper hydration is essential during exercise, when you are dehydrated, or unwell.  When mixed with water to the correct amounts, PURE Electrolyte Hydration will assist with ensuring adequate fluid intake during exercise and to prevent or treat mild dehydration that may occur as a result of sustained strenuous exercise.\u003cstrong data-mce-fragment=\"1\"\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eEnergy\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eMade with a specific blend of sucrose and glucose which helps with rapid replacement of energy, PURE Electrolyte Hydration is designed to promote the availability of energy during exercise.  It’s not sickly sweet so you can easily drink it at full strength.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eElectrolytes\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003ePURE Electrolyte Hydration is formulated with specific electrolytes for people who lead an active lifestyle, helping to replace electrolytes lost during sweating \u0026amp; exercise.\u003c\/p\u003e\n\u003cdiv id=\"eJOY__extension_root\" class=\"eJOY__extension_root_class\" style=\"all: unset;\"\u003e\u003c\/div\u003e","brand":"Pure","offers":[{"title":"Superfruits","offer_id":41856384696507,"sku":"PURE500SF","price":49.9,"currency_code":"SGD","in_stock":true},{"title":"Raspberry","offer_id":41856384729275,"sku":"PURE500R","price":49.9,"currency_code":"SGD","in_stock":false},{"title":"Lemon","offer_id":41856384762043,"sku":"PURE500L","price":49.9,"currency_code":"SGD","in_stock":true},{"title":"Pineapple","offer_id":41856384794811,"sku":"PURE500P","price":49.9,"currency_code":"SGD","in_stock":true},{"title":"Orange Juice","offer_id":44822673359035,"sku":"PURE500O","price":49.9,"currency_code":"SGD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0571\/9814\/9819\/products\/Superfruits500gPouch.jpg?v=1633856766"},{"product_id":"pure-electrolyte-replacement-capsules-80","title":"Pure Electrolyte Replacement Capsules 80 caps","description":"\u003cp data-mce-fragment=\"1\"\u003ePURE Electrolyte Replacement Capsules are formulated to help maintain your body's electrolyte levels and to help replace minerals lost during sustained strenuous exercise and in hot conditions, without additional carbohydrates.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cem data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eEach bottle contains 80 x PURE Electrolyte Replacement Capsules.\u003c\/strong\u003e\u003c\/em\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eReplacement of electrolytes can assist the support of normal muscle function. Recommended for endurance athletes or those requiring additional electrolytes during hot conditions. \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003ePURE Electrolyte Capsules\u003c\/strong\u003e contain the electrolytes sodium, magnesium, potassium and calcium with added Vitamin D and Vitamin B6 for electrolyte absorption.\u003c\/p\u003e\n\u003cul\u003e\n\u003cul\u003e\n\u003cli\u003eReplace lost electrolytes\u003c\/li\u003e\n\u003cli\u003eInclusion of magnesium to support normal muscle function and contribute to a reduction in tiredness \u0026amp; fatigue, when taken as part of a varied \u0026amp; healthy diet.\u003c\/li\u003e\n\u003cli\u003eEasy to consume - just swallow with water or sports drink while exercising. No need to dissolve.\u003c\/li\u003e\n\u003cli\u003eTasteless vegetable (vegan) gel capsules - no nasty aftertaste.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/ul\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong\u003eIn A Bottle\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan\u003eEach bottle of PURE Electrolyte Replacement Capsules contains 80 x size '0' capsules.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSuggested Consumption \u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eTake one (1) capsule with water or PURE Electrolyte Hydration drink every 30 – 60 minutes during hard physical activity. \u003c\/p\u003e\n\u003cp\u003eTake up to 10 capsules daily.\u003c\/p\u003e\n\u003cp\u003eFor endurance sports we recommend 2 capsules per hour of exercise, taken with 500ml - 750ml of PURE Electrolyte hydration drink.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eCaution\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003ePURE Electrolyte Capsules will  not prevent hyponatremia, heat stroke and other dangerous conditions resulting from over exertion in extreme heat.\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003e*If you are unsure of recommended dosage or use for your personal health circumstances (e.g. pregnancy or low sodium diet), consult your medical practitioner prior to use.\u003c\/em\u003e\u003c\/p\u003e","brand":"Pure","offers":[{"title":"Default Title","offer_id":40368886284475,"sku":"PURE80ECAP","price":52.0,"currency_code":"SGD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0571\/9814\/9819\/products\/Pure-Sports-Nutrition-Electrolyte-Replacement-Capsules-80-caps.webp?v=1675245589"},{"product_id":"pure-performance-race-fuel-electrolyte-drink-mix","title":"PURE Performance + Race Fuel Electrolyte High Carb 97.5g","description":"\u003cp data-mce-fragment=\"1\"\u003ePURE Performance + Race Fuel has been designed specifically for the endurance athlete using the latest research around an emerging power ingredient called Cluster Dextrin™. This sports drink aims to deliver the high level of carbohydrates and electrolytes required to increase performance while minimising gastrointestinal distress. \u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eHigh carb - 90g per serve\u003c\/li\u003e\n\u003cli\u003eUnflavoured to minimise flavour fatigue\u003c\/li\u003e\n\u003cli\u003eHigh in electrolytes (sodium, potassium, magnesium, calcium)\u003c\/li\u003e\n\u003cli\u003eCan be used as a sole source of fuel\u003c\/li\u003e\n\u003cli\u003eHASTA certified product\u003c\/li\u003e\n\u003cli\u003e98g sachet contains one serve, 700g pouch contains 7 serves\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv id=\"Product-content-6202e2f3-a6c5-404d-b964-8a126181d43b7494113427652\" class=\"collapsible-content collapsible-content--all is-open\"\u003e\n\u003cdiv class=\"collapsible-content__inner rte clearfix\"\u003e\n\u003cp\u003e\u003cspan class=\"metafield-multi_line_text_field\"\u003eINGREDIENTS: Cluster Dextrin™, Fructose, Mineral Salts (Sodium Citrate, Sodium Chloride, Potassium Citrate, Magnesium Lactate, Calcium Citrate), Acidity Regulator (Citric Acid), Antioxidant (Ascorbic Acid).\u003cbr\u003e\u003cbr\u003eRECOMMENDED USE:\u003cbr\u003e450 ml - 750 ml per hour during extended exercise.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan class=\"metafield-multi_line_text_field\"\u003eNuritional Info\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan class=\"metafield-multi_line_text_field\"\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0571\/9814\/9819\/files\/Screenshot_2024-11-05_145856.png?v=1730790004\" width=\"318\" height=\"351\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan class=\"metafield-multi_line_text_field\"\u003eHow to take\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan class=\"metafield-multi_line_text_field\"\u003eD\u003c\/span\u003e\u003cspan class=\"metafield-multi_line_text_field\"\u003eIRECTIONS: Mix contents of sachet \/ 5 level scoops with 250 ml of water and shake well. Add an additional 200 ml - 500 ml of water and shake well. Let sit for 10 minutes before use. Race Fuel can be mixed to your preferred consistency, however we recommend 750 ml. Consume within 12 hours of mixing.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Pure","offers":[{"title":"Default Title","offer_id":46348854493371,"sku":"9421900187508","price":8.0,"currency_code":"SGD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0571\/9814\/9819\/files\/Race-fuel-single.webp?v=1730790150"},{"product_id":"pure-electrolyte-hydration-42g-bundle","title":"Pure Race Pack - Electrolyte \u0026 Gel","description":"\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003ePURE Electrolyte Hydration\u003c\/strong\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003eis a premium natural electrolyte drink base using real fruit, carbohydrates and electrolytes.\u003c\/p\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003eEach 42g sachet makes 750ml when mixed with water\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eContains the electrolytes, sodium, potassium, magnesium and calcium\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003e5% carbohydrate content\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eNot sickly sweet or over flavoured\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eGut friendly formulation \u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eMade in New Zealand\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003ePURE Fluid Energy Gels \u003c\/strong\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003eare a premium natural sports gel using real fruit concentrates, juices, carbohydrates, and electrolytes.\u003c\/p\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003eEach 50g per pack\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eNot thick like most gels\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eEasy open packaging\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eNot sickly sweet or over flavoured\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003e25g carbohydrates per serve\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eMade in New Zealand\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-mce-fragment=\"1\"\u003eAvailable in 5 great flavours: Raspberry + 30mg caffeine; Lemon Lime + 30mg caffeine; Lemon Lime; Mango, Apple and Orange.\u003c\/p\u003e\n\u003cp class=\"cvGsUA direction-ltr align-center para-style-body\"\u003e\u003cem\u003e\u003cspan class=\"OYPEnA font-feature-liga-off font-feature-clig-off font-feature-calt-off text-decoration-none text-strikethrough-none\"\u003e*Take note: If there is a shortage of flavour, we reserve\u003c\/span\u003e\u003cspan class=\"OYPEnA font-feature-liga-off font-feature-clig-off font-feature-calt-off text-decoration-none text-strikethrough-none white-space-prewrap\"\u003e \u003c\/span\u003e\u003cspan class=\"OYPEnA font-feature-liga-off font-feature-clig-off font-feature-calt-off text-decoration-none text-strikethrough-none\"\u003ethe right to replace with other\u003c\/span\u003e\u003cspan class=\"OYPEnA font-feature-liga-off font-feature-clig-off font-feature-calt-off text-decoration-none text-strikethrough-none white-space-prewrap\"\u003e \u003c\/span\u003e\u003cspan class=\"OYPEnA font-feature-liga-off font-feature-clig-off font-feature-calt-off text-decoration-none text-strikethrough-none\"\u003eflavours.\u003c\/span\u003e\u003c\/em\u003e\u003c\/p\u003e","brand":"Pure","offers":[{"title":"Lemon \/ Cola + Caffeine","offer_id":46360424284347,"sku":null,"price":25.65,"currency_code":"SGD","in_stock":false},{"title":"Lemon \/ Raspberry + Caffeine","offer_id":46360424317115,"sku":null,"price":25.65,"currency_code":"SGD","in_stock":false},{"title":"Lemon \/ Lemon Lime + Caffeine","offer_id":46360424349883,"sku":null,"price":25.65,"currency_code":"SGD","in_stock":false},{"title":"Lemon \/ Orange","offer_id":46360424382651,"sku":null,"price":25.65,"currency_code":"SGD","in_stock":false},{"title":"Lemon \/ Mango","offer_id":46360424448187,"sku":null,"price":25.65,"currency_code":"SGD","in_stock":false},{"title":"Lemon \/ Apple \u0026 Cinnamon","offer_id":46360424480955,"sku":null,"price":25.65,"currency_code":"SGD","in_stock":false},{"title":"Raspberry \/ Cola + Caffeine","offer_id":46360424513723,"sku":null,"price":25.65,"currency_code":"SGD","in_stock":false},{"title":"Raspberry \/ Raspberry + Caffeine","offer_id":46360424546491,"sku":null,"price":25.65,"currency_code":"SGD","in_stock":false},{"title":"Raspberry \/ Lemon Lime + Caffeine","offer_id":46360424579259,"sku":null,"price":25.65,"currency_code":"SGD","in_stock":false},{"title":"Raspberry \/ Orange","offer_id":46360424612027,"sku":null,"price":25.65,"currency_code":"SGD","in_stock":false},{"title":"Raspberry \/ Mango","offer_id":46360424677563,"sku":null,"price":25.65,"currency_code":"SGD","in_stock":false},{"title":"Raspberry \/ Apple \u0026 Cinnamon","offer_id":46360424710331,"sku":null,"price":25.65,"currency_code":"SGD","in_stock":false},{"title":"Pineapple \/ Cola + Caffeine","offer_id":46360424743099,"sku":null,"price":25.65,"currency_code":"SGD","in_stock":false},{"title":"Pineapple \/ Raspberry + Caffeine","offer_id":46360424775867,"sku":null,"price":25.65,"currency_code":"SGD","in_stock":false},{"title":"Pineapple \/ Lemon Lime + Caffeine","offer_id":46360424808635,"sku":null,"price":25.65,"currency_code":"SGD","in_stock":false},{"title":"Pineapple \/ Orange","offer_id":46360424841403,"sku":null,"price":25.65,"currency_code":"SGD","in_stock":false},{"title":"Pineapple \/ Mango","offer_id":46360424906939,"sku":null,"price":25.65,"currency_code":"SGD","in_stock":false},{"title":"Pineapple \/ Apple \u0026 Cinnamon","offer_id":46360424939707,"sku":null,"price":25.65,"currency_code":"SGD","in_stock":false},{"title":"Superfruits \/ Cola + Caffeine","offer_id":46360424972475,"sku":null,"price":25.65,"currency_code":"SGD","in_stock":false},{"title":"Superfruits \/ Raspberry + Caffeine","offer_id":46360425005243,"sku":null,"price":25.65,"currency_code":"SGD","in_stock":false},{"title":"Superfruits \/ Lemon Lime + Caffeine","offer_id":46360425038011,"sku":null,"price":25.65,"currency_code":"SGD","in_stock":false},{"title":"Superfruits \/ Orange","offer_id":46360425070779,"sku":null,"price":25.65,"currency_code":"SGD","in_stock":false},{"title":"Superfruits \/ Mango","offer_id":46360425136315,"sku":null,"price":25.65,"currency_code":"SGD","in_stock":false},{"title":"Superfruits \/ Apple \u0026 Cinnamon","offer_id":46360425169083,"sku":null,"price":25.65,"currency_code":"SGD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0571\/9814\/9819\/files\/4_f0e7ba58-387b-4ca8-8f64-86b4818b2d6a.jpg?v=1731659665"},{"product_id":"pure-race-bundle-energy-gel-50g","title":"Pure Race Pack- Energy Gel 6 x 50g","description":"\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003ePURE Fluid Energy Gels \u003c\/strong\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003eare a premium natural sports gel using real fruit concentrates, juices, carbohydrates, and electrolytes.\u003c\/p\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003eEach 50g per pack\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eNot thick like most gels\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eEasy open packaging\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eNot sickly sweet or over flavoured\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003e25g carbohydrates per serve\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eMade in New Zealand\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-mce-fragment=\"1\"\u003eAvailable in 5 great flavours: Raspberry + 30mg caffeine; Lemon Lime + 30mg caffeine; Lemon Lime; Mango, Apple and Orange.\u003c\/p\u003e\n\u003cp class=\"cvGsUA direction-ltr align-center para-style-body\"\u003e\u003cem\u003e\u003cspan class=\"OYPEnA font-feature-liga-off font-feature-clig-off font-feature-calt-off text-decoration-none text-strikethrough-none\"\u003e*Take note: If there is a shortage of flavour, we reserve\u003c\/span\u003e\u003cspan class=\"OYPEnA font-feature-liga-off font-feature-clig-off font-feature-calt-off text-decoration-none text-strikethrough-none white-space-prewrap\"\u003e \u003c\/span\u003e\u003cspan class=\"OYPEnA font-feature-liga-off font-feature-clig-off font-feature-calt-off text-decoration-none text-strikethrough-none\"\u003ethe right to replace with other\u003c\/span\u003e\u003cspan class=\"OYPEnA font-feature-liga-off font-feature-clig-off font-feature-calt-off text-decoration-none text-strikethrough-none white-space-prewrap\"\u003e \u003c\/span\u003e\u003cspan class=\"OYPEnA font-feature-liga-off font-feature-clig-off font-feature-calt-off text-decoration-none text-strikethrough-none\"\u003eflavours.\u003c\/span\u003e\u003c\/em\u003e\u003c\/p\u003e","brand":"Pure","offers":[{"title":"Cola + Caffeine","offer_id":46361740050619,"sku":null,"price":25.65,"currency_code":"SGD","in_stock":true},{"title":"Raspberry + Caffeine","offer_id":46361740083387,"sku":null,"price":25.65,"currency_code":"SGD","in_stock":false},{"title":"Lemon Lime + 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